What data does marketo collect?

01/11/2022

What data does marketo collect?

Through You: Marketo collects information such as your location or your preferred means of communication when you voluntarily provide it. Unless combined with Personal Data, this information does not personally identify you or any other user of the Sites.

Does marketo use cookies?

Marketo uses Google Tag Manager to manage its cookies. Strictly Necessary Cookies. These cookies enable you to navigate the Sites and to use their services and features. These cookies are necessary for the website to function and cannot be switched off in our systems.

Where is Marketo data stored?

The Marketo Engage service infrastructure resides in enterprise-class data centers or co- locations from top-tier cloud hosting providers in San Jose, CA and Ashburn, VA in the United States; London, England; and Sydney, Australia, as well as in an Adobe-managed data center in Amsterdam, The Netherlands.

What information does Adobe collect?

Adobe Services and Software We collect information about how you use our Services and Software, including when you use a desktop app feature that takes you online (such as a photo syncing feature).

Is marketo GDPR compliant?

GDPR Compliance in Marketo Sales Connect New functionality in Marketo Sales Connect has been created specifically with GDPR compliance in mind.

What is the purpose of Marketo?

Marketo is a marketing software as a service (SaaS) platform designed to help businesses assess and automate marketing tasks.

What is Marketo RTP?

Marketo Web Personalization is a Targeting & Personalization platform that helps you engage thousands of prospects on your web site in real-time based on who they are and what they do.

What is Munchkin Marketo?

Marketo’s custom JavaScript tracking code, called Munchkin, tracks all individuals who visit your website so you can react to their visits with automated marketing campaigns. Even anonymous visitors are tracked along with their IP addresses and other information.

What is website personalization?

Website Personalization is the process of creating customized experiences for visitors to a website. Rather than providing a single, broad experience, website personalization allows companies to present visitors with unique experiences tailored to their needs and desires.

What is Marketo tracking code?

How does Marketo track opens?

If the recipient’s email client attempts to load the image, Marketo knows the email was viewed by the recipient. If the recipient has “auto download images” turned off, then the open will NOT be registered until the user opts to “download images”.

Why does Adobe want my birthday?

Why Adobe asks for date of birth to create an account. When you create a new Adobe account, we collect date of birth for account authentication and recovery purposes, and to ensure age-appropriate access to content and services. Adobe values your privacy and trust.

Is marketo any good?

Marketo is a best-in-class marketing automation platform that can scale with your org. Marketo Engage is such a fantastic platform.